District was implemented within the 5th frame programme of the
international cooperation in science and technology development organized by the
The project was selected by an independent external expert
commission and acquired the right to be appropriated financial support from the
EC. Good quality work and results are guaranteed since the project was under
constant supervision of EU experts and the consortium submitted regular reports
about the state and results of their work.
Distric strategic goal was developing a set of tools and the associated
business model that enable small food retailers to remain competitive in the
e-commerce era, whilst keeping their distinctive marketing values. These unique
competitive advantages are, for example, personalised attention and advise to the
customer, high quality fresh products, etc.